ChaChing® the innovative, new digital shopping platform that provides brands and consumers a fairer way to buy and sell online, is partnering with Great Ormond Street Hospital Children’s Charity (GOSH Charity) as it unveils a new in-app donation option.
ChaChing® provides brands and retailers with more control on what they spend on advertising to generate orders, and in return, the vast majority of that cost is immediately passed back to the consumer in the form of ChaChing® ‘Payback’.
For consumers, this means they can save between 10% and 50% on all their online purchases made through the app. The payback goes directly into the consumer’s ChaChing® wallet on the app, which can then either be saved, spent, or withdrawn instantly.
In partnering with GOSH Charity, ChaChing® customers will now be able to donate to the charity directly via the app, with just the tap of a finger. With no minimum or set amounts required to donate, users simply just input their desired amount which is then processed instantly from the available funds in their ChaChing® wallet.
To mark the new long-term partnership, ChaChing® hosted a ‘takeover’ day at GOSH Charity’s hub in the hospital. This included fun giveaways for patients and families, and the chance to tell the hospital community more about the partnership and the difference it will make. Staff from ChaChing also had the opportunity to hear some inspiring stories from the hospital.
Alastair Lukies CBE, Co-Founder of ChaChing®, said: “I know from personal experience the amazing and inspiring work that GOSH undertakes and their significant reliance on donations and fundraising. We’re thrilled to have them on board as our first charity in-app donation partner and provide them with a new and unique fundraising stream.
“It’s a giant leap forwards for our growth as we strive to make ChaChing even more rewarding and expand our charitable network to enable even more customers to give back, and more charities to get involved.”
Chris Carter, Head of Partnership Development at GOSH Charity, said: “We are really excited to partner with ChaChing® and work closely together to explore this new and innovative way of raising funds. We were thrilled to welcome ChaChing into the hospital to give them a chance to see the impact of fundraising first-hand. The money raised via this partnership will support seriously ill children and their families being treated at Great Ormond Street Hospital and for that we couldn’t be more grateful.”
Every day, around 750 children and young people from across the UK are seen at GOSH for life-changing treatment and care.The hospital has always depended on charitable support to make a difference in the lives of seriously ill children and their families. GOSH Charity provides funding beyond what the NHS covers to help provide world-leading care, expertise and facilities.
While GOSH Charity is the first in-app donation partner, the new functionality means this service is available to all registered charities in the UK – they simply have to sign up to become a charity partner with ChaChing®.
